Nog niet verschenen biografie Steve Jobs voert bestsellerlijsten aan

A symbol designed by Hong Kong design student Jonathan Mak is made available to Reuters on October 6, 2011. Nineteen-year-old Jonathan Mak, a student at Hong Kong's Polytechnic University School of Design, came up with the idea of incorporating Steve Jobs' silhouette into the bite of the Apple logo, symbolising both Jobs' departure and lingering presence at the core of the company. REUTERS/On Courtesy/Jonathan Mak (CHINA - Tags: BUSINESS OBITUARY SCIENCE TECHNOLOGY MEDIA TPX IMAGES OF THE DAY) NO COMMERCIAL USE. NO SALES. NO ARCHIVES. FOR EDITORIAL USE ONLY. NOT FOR SALE FOR MARKETING OR ADVERTISING CAMPAIGNS Ontwerp van designstudent Jonathan Mak uit Hong Kong. Foto Reuters

Het aantal bestellingen van de geautoriseerde biografie van de gisteren overleden Steve Jobs rijst de pan uit. Het boek over de Apple-oprichter verschijnt een maand eerder dan gepland, op 24 oktober.

Enkele uren nadat Apple de dood van Jobs bekend maakte, steeg de biografie ‘Steve Jobs’ van Walter Isaacson naar de top van veel bestsellerlijsten, zoals Amazon en iTunes.

Isaacson’s boek bevat uitgebreide interviews met Jobs, die zelden sprak over zijn privé-leven. Gedurende twee jaar sprak Isaacson meer dan veertig keer af met Jobs. Ook sprak hij met meer dan honderd naasten van Jobs, waaronder familie, vrienden en collega’s. Eerder schreef Isaacson de best verkochte biografieën van Albert Einstein en Benjamin Franklin.

Over het boek ‘Steve Jobs’:

Based on more than forty interviews with Jobs conducted over two years—as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues—Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.

At a time when America is seeking ways to sustain its innovative edge, and when societies around the world are trying to build digital-age economies, Jobs stands as the ultimate icon of inventiveness and applied imagination. He knew that the best way to create value in the twenty-first century was to connect creativity with technology. He built a company where leaps of the imagination were combined with remarkable feats of engineering.

Although Jobs cooperated with this book, he asked for no control over what was written nor even the right to read it before it was published. He put nothing off-limits. He encouraged the people he knew to speak honestly. And Jobs speaks candidly, sometimes brutally so, about the people he worked with and competed against. His friends, foes, and colleagues provide an unvarnished view of the passions, perfectionism, obsessions, artistry, devilry, and compulsion for control that shaped his approach to business and the innovative products that resulted.

Driven by demons, Jobs could drive those around him to fury and despair. But his personality and products were interrelated, just as Apple’s hardware and software tended to be, as if part of an integrated system. His tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values.

Jobs overleed gisteren op 56-jarige leeftijd na een lange strijd tegen kanker.

    • Marije Willems